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Specifically, we explore whether and how access to markets affects farmers’ adoption of risky but profitable technologies in a setting where\r\nfarmers can not directly purchase these technologies from the market. This study\r\nprovides new evidence by focusing on the demand-side, instead of the supply-side\r\nimpact of market exposure on investment decisions. We utilize survey and incentivized experimental data collected from the Tigray regional state of Ethiopia. We use\r\nan Endogenous Switching Probit and IV-Probit models to attenuate the potential self-\r\nselection bias. We find that market exposure induces farmers to adopt agricultural\r\ntechnologies, such as chemical fertilizer, improved seeds, manure, and row planting.\r\nWe test for two potential causal mechanisms through which market exposure may\r\naffect farmers’ agricultural investment behavior: risk-aversion and locus of control.\r\nWe find evidence that market exposure promotes investment behavior by attenuating\r\nfarmers’ risk-aversion and enhancing their internal locus of control. The findings in\r\nthis study suggest that markets promote investment behavior not only through the direct provision of modern technologies but also by shaping farmers’ personality traits\r\nthat are essential for investment behavior"},"dsDescriptionDate":{"typeName":"dsDescriptionDate","multiple":false,"typeClass":"primitive","value":"2021-08-30"}}]},{"typeName":"subject","multiple":true,"typeClass":"controlledVocabulary","value":["Social Sciences"]},{"typeName":"keyword","multiple":true,"typeClass":"compound","value":[{"keywordValue":{"typeName":"keywordValue","multiple":false,"typeClass":"primitive","value":"agricultural investment"}},{"keywordValue":{"typeName":"keywordValue","multiple":false,"typeClass":"primitive","value":"locus of control"}},{"keywordValue":{"typeName":"keywordValue","multiple":false,"typeClass":"primitive","value":"markets"}},{"keywordValue":{"typeName":"keywordValue","multiple":false,"typeClass":"primitive","value":"risk prevention"}},{"keywordValue":{"typeName":"keywordValue","multiple":false,"typeClass":"primitive","value":"Ethiopia"}}]},{"typeName":"publication","multiple":true,"typeClass":"compound","value":[{"publicationCitation":{"typeName":"publicationCitation","multiple":false,"typeClass":"primitive","value":"Nigus, H.Y. 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